Category Archives: Design – Understand your customers

HP MediaSmart Server and Flash demo usability

A nice feature on the HP Media Server flash demo is the ability to mute the volume on the demo before it starts playing. It’s an impressive yet simple touch that saved me having to turn off my own music. … Continue reading

Posted in Design - Understand your customers, User Interface Design, Web Design, Web site effectiveness | 1 Comment

The host with the most?

If there was one industry related to my profession that I’d love to plan, design and build a website for, it’d probably be a Hosting company. UK, Scottish, Taiwanese, Canadian or Irish, they just can’t seem to communicate successfully to … Continue reading

Posted in Design - Understand your customers, Marketing | 2 Comments

Web Analytics

One of our favourite web stats providers has been bought by Microsoft and are no longer taking new signups. It’s a real shame because we have several new clients who we were ready to sign up to DeepMetrix and their … Continue reading

Posted in Design - Understand your customers, Marketing, Search Engine Success, Web site effectiveness | 7 Comments

Corporate branding – be consistent

Have you ever taken 10 minutes to fill out your own web site forms, seen how long it took to get a response, checked if the automated response had the correct sales details and telephone number? Let me explain.

Posted in Customer service, Design - Understand your customers, Marketing | Comments Off on Corporate branding – be consistent

Checking it out or checking out?

Internet marketing needs to learn lessons from already extablished bricks and mortar industries so they can draw upon decades of experience and not have to make unnecessary mistakes. This email newsletter caught me eye this morning. I subscribe to a … Continue reading

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Personas and Scenarios for better web sites

EdenWeb met a client recently that expressed an interest in redevloping their web site. It’s a fairly large corporate web site and these guys are industry leaders with a name that is internationally recognised. In light of this, the focus … Continue reading

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Foxtons

Entrepreneurs with brilliant ideas about how to market and accelerate their business can sometimes find it difficult to break the mould, stick their necks out and follow gut instincts when everyone around them seem to be reading from the same … Continue reading

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The many roles of a corporate web site

Have started working with an exciting new(ish) hi-tech company who are seeking level 2 funding and need their homepage and web site redesigned for a VC round which will take place in the US over the coming weeks.

Posted in Design - Understand your customers, Design as a business asset, Design General, Uncategorized | Comments Off on The many roles of a corporate web site