An open letter to Apple
I’m writing to you on behalf of millions of people who walk around wired to little tech devices and won’t leave the house without them. No, I’m not talking about the iPod — and that’s the point. While your brilliant product line enhances the lifestyle of (100) millions, I’m talking about the little devices that keep us alive, the people with chronic conditions.
Let’s talk about diabetes, the disease that affects 20 million Americans, and I’m one of them…
by Amy Tenderich
Good design is problem solving regardless of the medium. Wether it’s print, pixel or product design, the world relies on designers to bring creative and fresh ideas to new or everday problems. So when blogger Amy Tenderich posted her “Open Letter to Steve Jobsâ€? in April imploring Apple to bring their renowned product and interface design to a device that is used by over 20 million Americans it took San Fran company, Adaptive Path to step up and have a go.
Charmr - Diabetes Management Device by Adaptive Path
Charmr - Interface designs by Adaptive Path
Here are some links
- Amy’s open letter to Steve Jobs
- How we got involved by Adaptive Path
- Video of the design concept for Diabetes Management Device (Charmr)
- Charmr interaction and visual design by Adaptive Path
Enjoy!
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