Monthly Archives: July 2006

How to live happily with a great designer

Why do some organizations look great… and get great results from their design efforts and ads… while others languish in mediocrity? I think it has little to do with who they hire and a lot to do with how they … Continue reading

Posted in Design - Working with a designer, Design as a business asset, Web site effectiveness | Comments Off on How to live happily with a great designer

This week we…

It’s been a busy at EdenWeb. This week we… Designed an email newsletter for a UK hi-tech company to be distibuted via the Vertical Response plugin for SalesForce. Consulted with a friend/marketing manager of a Mobile Communications company on their … Continue reading

Posted in A week in EdenWeb, Recent design work, Uncategorized | Comments Off on This week we…

Challenger Brands: Understanding The Technology Customer

As the technology industry matures, marketers need to get closer to their customers. Marketing is becoming a key differentiator for startups and multinationals alike. Connect, learn and update your marketing toolbox. RedHerring 2006 http://herringevents.com/CMO/index.html

Posted in Entrepreneurs, Marketing, Web site effectiveness | Comments Off on Challenger Brands: Understanding The Technology Customer

Negative returns – Blog etiquette

Dell have a new blog. They’re making an commendable effort here to engage with their customers and start being a more transparent, human operation. They’re allowing people to publish positive and negative comments on a very public and visible platform … Continue reading

Posted in Uncategorized | Comments Off on Negative returns – Blog etiquette

Creative Entrepreneurs

Just found a great looking network organisation in Scotland for Creative Entrepreneurs. Designers, thinkers, doers, creatives, writers, analysts, stylists, musicians, DJs, gamers, architects and cultural academics – collectively, they represent the membership of the Creative Entrepreneurs Club, the Network for … Continue reading

Posted in Entrepreneurs | Comments Off on Creative Entrepreneurs